Do you know just how American your car is?

Cars.com recently released their American-Made Index (AMI), a ranking that recognizes cars built in the US consisting of at least 75% of American-made parts.

The 2011 Toyota Camry – consisting of more than 80% American-made parts – was ranked number one, outperforming the biggest American automotive brands. Assembled in Georgetown, KY and Lafayette, IN, it takes the top spot for the second year in a row.

Toyota’s large Tundra pickup, built in San Antonio, TX, and the Sienna van, from a factory in Princeton, IN, also made the top-ten list.

While people consider full-size pickup trucks quintessentially American, the Ford F-150, Chevrolet Silverado and MC Sierra missed the list this year. The F-150 is assembled in the U.S., but its proportion of domestic parts fell to 55%. In previous years it had a domestic parts content of around 80%.

The Silverado and Sierra also used to be on the list regularly, but now their production is split between factories in the U.S. and Mexico. The latest models have only about 65% of their content from the U.S.

Cars.com’s American-Made Index rates vehicles built and bought in the United States. Factors include sales, origin of parts and whether the car is assembled in the U.S.

Cars.com disqualifies models with a domestic parts content rating below 75%, models built exclusively outside the U.S. or models soon to be discontinued without a U.S.-built successor.

Ready for your next Toyota car, truck, SUV or van? Check out our online inventory at www.DriveBaby.com, or visit Milton Ruben Toyota in person on Washington Road in Augusta, GA.

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Toyota News Release from http://pressroom.toyota.com/releases:

NEW YORK, NY, July 22, 2011 — Toyota was named among the 40 Best Companies for Diversity by Black Enterprise. The annual list, included in the July 2011 issue of the magazine, recognizes 40 companies that have demonstrated significant representation of African Americans and other ethnic minorities in areas including supplier diversity, senior management, board of directors and total employment. Toyota was recognized for its achievements in the area of supplier diversity.

This is the sixth consecutive year that Toyota has been included among the Best Companies for Diversity. The list is compiled based on the results of a comprehensive survey of the top 1,000 publicly traded companies in the United States, as well as global companies with significant U.S. operations.

“At Toyota, diversity and inclusion have always been among our top priorities, and we are honored to be recognized by Black Enterprise,” said Dian Ogilvie, senior vice president and chief diversity officer at Toyota Motor North America. “We believe constant growth towards a more inclusive environment is imperative not only in developing and retaining a talented workforce, but in fostering a corporate environment that mirrors the communities in which we do business. As we remain committed to continuously improving, we will work closely with our senior managers and Diversity Advisory Board to enhance our efforts even further.”

In 2001 Toyota launched its 21st Century Diversity Strategy, which set tangible diversity targets in areas including employment, procurement and dealer development. Working closely with its external Diversity Advisory Board, a seven-member board chaired by former Secretary of Labor Alexis Herman, Toyota has made strong progress, including more than doubling its annual spending with diverse suppliers. In addition, people of color now represent nearly 30 percent of Toyota’s employment.

The Best Companies for Diversity is just one of Toyota’s latest recognitions for its efforts in diversity and inclusion. Other honors include:

Inclusion among DiversityInc.’s Top 50 Companies for Diversity for five years
Inclusion in the Human Rights Campaign “Best Places to Work Corporate Equality Index” for the past four years
Induction into the Billion Dollar Roundtable, in recognition of over $1 billion in annual spending with certified ethnic and women-owned suppliers
“Corporation of the Year” award from the National Minority Supplier Development Council (NMSDC)
“Distinguished Supplier Diversity Award” from the Minority Business Development Agency (MBDA)

“The companies selected for distinction in this list not only demonstrated a commitment to diversity, but viewed it as a business imperative,” said Black Enterprise Careers & Lifestyle Editorial Director Sonia Alleyne. “The strength of Toyota’s network of minority suppliers enables the company to be even more competitive on a global scale.”

Ready for your next Toyota or Scion? Visit our online inventory at www.DriveBaby.com, or visit us in person on Washington Road in Augusta, GA!

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The debut of the new 2012 Toyota Camry and Camry Hybrid is just around the corner, and given the restrained nature of the unveiling, conversations are focused on what consumers can expect.

As is usually the case when Toyota introduces a new model, the 2012 Camry won’t be dramatically changed from the car it replaces. With the recent addition of a new 4-cylinder engine and 6-speed transmission, the 2012 Camry will likely have revised styling and an altered interior.

The new Camry will also get Entune, a collection of popular mobile applications and data services integrated with select Toyota vehicles. Entune includes three years of complimentary access to apps and services delivered via most smartphones and some feature phones. Once the phone is connected to the vehicle using Bluetooth wireless technology or a USB cable, Entune’s features are operated using the vehicle’s controls or, for some services, by voice recognition. Entune is scheduled to have mobile apps for Bing, iHeartRadio, MovieTickets.com, OpenTable, and Pandora. Entune’s data services include fuel guide, sports scores, stocks, traffic and weather.

Early this week, Toyota said the new Camry will be officially unveiled August 23 in a series of four simultaneous reveals around the United States. The unveiling will be made at the Automotive Hall of Fame in Dearborn, Michigan, as well as New York, Los Angeles and Georgetown, Kentucky, home of the Camry manufacturing plant.

The 2012 Camry will go on sale later this fall, and prices are expected to be in line with the previous generation. The hybrid version will also be unveiled on the 23rd.


Ready for your next Toyota Camry? Check out our online inventory at www.DriveBaby.com, or see us in person on Washington Road in Augusta, GA!

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Want to know what LX enthusiast, John Fortuno, likes about the all new 2011 Chrysler 300c? Take a look and find out.

[youtube http://www.youtube.com/watch?v=f5EnWWKr15o&w=560&h=349]

Ready for your next Chrysler? Check out our inventory online at www.DriveBaby.com, or come see Milton Ruben Chrysler Jeep Dodge Ram in person on Washington Road in Augusta, GA.

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Please take a moment to share the good news about your positive buying experience here at Milton Ruben Superstore!

Was your Sales Consultant particularly helpful or knowledgeable? Did you appreciate the no-pressure sales, or experience an honest assessment of your vehicle in our Service Department?

We want to know!

Go to any of the online review sites on the web – Yelp, InsiderPages, Google Places, Yahoo Local, to name a few – and share with us and the world what you liked about your experience at Milton Ruben Toyota, Milton Ruben Chevrolet, Milton Ruben Chrysler Jeep Dodge Ram, or Milton Ruben Preowned.

Many thanks, and we look forward to continuing to earn your business!

Check out our online inventory at www.DriveBaby.com, or visit us on Washington Road in Augusta, GA!

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Looking for Milton Ruben reviews? Watch today’s video testimonials from our Milton Ruben Chevrolet customers!

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Ready for your next Malibu, Camaro, Equinox, Traverse or Chevy truck? Come see Milton Ruben Chevrolet on Washington Road in Augusta, GA, or check out our online inventory at www.DriveBaby.com!

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Take a look at the all-new Ram 1500 Express with Ram Truck Director Robert Hegbloom. The latest truck in the Ram lineup features a standard 390-HP 5.7L HEMI,an aggressive sport package and still gets up to 20MPG hwy.

[youtube http://www.youtube.com/watch?v=QpVEpKppw1M&w=560&h=349]

Check out your next Ram truck online at www.DriveBaby.com, or visit us in person on Washington Road in Augusta, GA!

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With the FMV Mirror, OnStar connects you in ways you never thought possible. Whether you find yourself in an accident, needing directions, or on the side of the road with a flat tire, OnStar FMV is the rearview mirror that is always looking forward to offer whatever help you need.

See a demonstration of its benefits here:

[youtube http://www.youtube.com/watch?v=PK9glj46WTQ&w=560&h=349]
Ready to test drive your next Chevy vehicle outfitted with OnStar? Come visit Milton Ruben Superstore on Washington Road in Augusta, GA, or visit our online inventory at www.DriveBaby.com.

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Cassie just bought her first car – a 2011 Toyota Corolla from Sales Consultant Reggie Crawford at Milton Ruben Toyota.

Watch her reaction here:

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Congrats, Cassie! Drive safely, and enjoy your new ride.

Ready for your next Toyota Corolla? Check out our inventory online at www.DriveBaby.com, or visit us in person on Washington Road in Augusta, GA.

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Thanks to fuel-efficient vehicles such as the Chevrolet Cruze, General Motors says its U.S. sales rose nearly 8 percent last month.

GM sold 214,915 vehicles in July, including nearly 25,000 Cruzes. That could make it America’s top-selling car for the second straight month.

Sales of the Chevrolet Equinox and GMC Terrain small crossovers rose 80 percent.

GM is among the first companies to report U.S. sales Tuesday.

Ready for your next Cruze or Equinox? Check out our inventory online at www.DriveBaby.com, or come see us in person at 3514 Washington Road in Augusta, GA!

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